Life Insurance Leads-Get the Gold
You’ve seen plenty of ads for life insurance leads. How do you know which insurance lead service actually works? With most insurance lead services, what you usually know is that the prospect has filled out a form on the Internet requesting information or a quote. Possibly, the prospect has provided their true age or accurate information about their health. Additionally, the prospect knows or suspects he will be contacted by an agent as a result of becoming a life insurance lead.
You cannot expect much else from an online insurance lead and you should not. For example, don’t expect that the prospect has been waiting by the phone to buy life insurance and is delighted as soon as they realize there’s an insurance agent on the phone. Life insurance leads, annuity leads, health insurance leads are all merely an indication of interest by the prospect, not a sure sign of a buyer. The prospect’s interest may range from “don’t bother me now” to motivated. And it’s your job, as the expert in the market to determine the buyer’s need or desire, infuse them with interest and convert that interest to an appointment. Don’t expect that the insurance leads you buy to be ready-made sales—the outcome of an appointment depends on your skills and communication talents.
However, these comments are not meant to diminish the value of Internet life insurance leads or a life insurance lead service. Compare what you get buying Internet life insurance leads to cold calling from the phone book. The phone book lead is a total stranger who may have no interest whatsoever. Alternatively, insurance leads are a reflection of a prospect who went SEARCHING for life insurance information of their own volition. Insurance agents who use lead services are so far ahead of other agents who start from scratch and who won’t invest in their business to buy life leads. In fact, a new life agent can avoid washing out of the business as many do when they start their career by having a budget for insurance life leads, long term care leads or health insurance leads. No matter what type of leads the new agent buys, these leads help put any agent in appointments. And the following is true: the more activity you have, the more results you get.
Success in insurance, life, long term care insurance, health or annuities always boils down to only two elements: quantity and quality. A service which provides exclusive life insurance leads and quality life insurance leads will solve your quantity problem. It’s your motivation to get great sales training and practice your communication skills that will make gold out of life insurance leads.
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Tags: life insurance leads
December 16th, 2009 at 9:34 am
This is great info. I sell insurance and asd I was reading this I was thinking about how to best apply the info to my self and I realized that it is 100% true. Quality leads make or break this business and, to me, are the most important key to this puzzle.
December 16th, 2009 at 1:27 pm
As a former insurance agent and current mortgage broker I can appreciate your post. When i was an insurance agent we would send out little pink postcards to people who had recently taken out a new mortgage. The insurance leads we would buy back then (10 years ago) were okay but nothing to write home about. As with most types of leads it is all a matter of figuring out your ROI. I remember some agents were given leads and many of them would just sit because the agent just didn’t make the calls. How are aged leads these days? I know in the mortgage business old leads can be a goldmine and are typically inexpensive.
Roy Paeth
Chicago First Time Home Buyer
December 18th, 2009 at 6:08 am
In todays date insurance is must for every one. And i think health insurance plays the major role.Insurance with cashless facilities at different hospitals will give added advantage.
December 26th, 2009 at 5:40 am
If you are a licensed life insurance agent, looking for life insurance leads the old school way by either doing seminars, putting up fliers; be it on cars or doorsteps, or buying lead lists like I was, you are going down the wrong path. You may get some results from those types of lead strategies, but at what dollar cost? I don’t even want to think about the amount of time that I have invested in those strategies.
January 5th, 2010 at 6:30 pm
I have to disagree that the leads were “searching” for more information. More then likely they were bombarded by ads or were forced to fill out information to complete a download or access a page. As I have not used these leads I have no real idea. However this has been my experience as a so called “lead”
January 9th, 2010 at 8:52 am
Term policies remain fixed for a set number of years. After the set number of years the policy either terminates or can be rewriten for the same length of time, but you’ll now be evaluated at your new age, not the age you are now.
January 9th, 2010 at 8:52 am
Term policies are like renting. After the set term (5, 10, 20, 30 years) each party walks away. You don’t get any money back, but you’ll have paid less over the course of the 10 years.
January 25th, 2010 at 2:33 pm
Great post. How true– “don’t expect” leads to become sales.
January 29th, 2010 at 10:13 pm
Oh well, in this competitive society, everyone’s fighting for a share of the insurance market.
Leads can still be considered as there will still be some conversions.
February 1st, 2010 at 9:11 am
Thank you for the life insurance leads information. In order to make your life insurance leads work you really have to press on to your leads and stay active on them.
February 3rd, 2010 at 2:02 am
Wow so true you have said “A service which provides exclusive life insurance leads and quality life insurance leads will solve your quantity problem”.Its a inspiring and useful post.Really i will recommend it to all of my friends.Great blog!keep sharing in future too.
February 5th, 2010 at 9:33 am
This is great advice, thanks for being truthful about Life Insurance. I will be sure to let my family and friends know about this, and to continue to do some more research on it. Thank you
February 6th, 2010 at 12:58 am
Wen I was a life and health agent I paid big bucks for leads. But if I wanted food on the table it was a necessary evil
February 8th, 2010 at 10:41 pm
I hope you could share more information and explain more topics on life insurance leads. Keep the information coming. Great job.
February 9th, 2010 at 10:38 am
Life insurance is essential for a number of different reasons. It is a financial instrument that allows you to protect your family and loved ones when you’re gone and also a tool to finance your objectives from education to retirement while you are alive.
February 11th, 2010 at 2:28 am
now a days person are investing life insurance as investmets. now a days the gold fund are comming in the mutual fund
February 17th, 2010 at 3:07 am
Nice post ………Life Insurance Leads-Get the Gold
February 17th, 2010 at 11:34 pm
I agree with you that the online leads for life insurance are not that reliable. I had been selling life insurance products and my best leads were from my personal networks or the leads I got in marketing campaigns such as insurance related events.
February 18th, 2010 at 9:46 am
Nice post..Life insurance is very useful to us, In fact i have my life insurance now.